What is an ERP?

What does ERP mean? ERP Means "Enterprise Resource Planning" What is an ERP? An ERP is business software application or series of applications, which facilitate the daily operations of business. An ERP an be commercial-off-the-shelf (COTS) applications (which may or may not be customized) or custom built (home grown) by the business and/or assemblages of … Continue reading What is an ERP?

What does CRM Mean?

  What is CRM? CRM (customer relationship management) is a type of ERP application, which are used to facilitate sales, marketing, and business development interactions throughout the customer life cycle. What does a CRM Application do? A CRM application capabilities, broadly, encompass: Marketing Integration Lead management, email marketing, and campaign management Sales Force Automation Contact management, … Continue reading What does CRM Mean?